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Research Article
Rise Of Big Data
P.Abinaya1
A.Abirami2
S.Dhatchaya3
L.Harshini4
1234 Bharathiyar University, Department of Computer Science, udumalpet, Sri GVG Visalakshi college for women, Tamilnadu, India.
Published Online: September-October 2022
Pages: 167-169
Cite this article
No DOIReferences
1. Artun, O., & Levin, D. (2015). Predictive Marketing: Easy Ways Every Marketer Can Use Customer Analytics and Big Data. John Wiley
& Sons.
2. Askari Z. (2015). TelecomDrive.com. Smart City Lessons from Singapore – How ‘Beeline’ is Redefining Transportation from
http://telecomdrive.com/smart-city-lessons-from-singaporehow-beeline-is-redefining-transportation/ Accessed on July 23, 2016.
3. Ballé, M. (1998). Transforming decisions into action. Career Development International, 3(6), pp. 227-232.
4. Boyd, D. and Crawford, K. (2012) ‘Critical questions for big data: provocations for a cultural, technological, and scholarly
phenomenon’, Information, Communication & Society, 15 (5), pp. 662–679.
5. Chen, H., Chiang, R. H., & Storey, V. C. (2012). Business Intelligence and Analytics: From Big Data to Big Impact. MIS quarterly,
36(4), pp. 1165-1188.
6. Davenport, T. H., & Dyché, J. (2013). Big data in big companies. International Institute for Analytics
& Sons.
2. Askari Z. (2015). TelecomDrive.com. Smart City Lessons from Singapore – How ‘Beeline’ is Redefining Transportation from
http://telecomdrive.com/smart-city-lessons-from-singaporehow-beeline-is-redefining-transportation/ Accessed on July 23, 2016.
3. Ballé, M. (1998). Transforming decisions into action. Career Development International, 3(6), pp. 227-232.
4. Boyd, D. and Crawford, K. (2012) ‘Critical questions for big data: provocations for a cultural, technological, and scholarly
phenomenon’, Information, Communication & Society, 15 (5), pp. 662–679.
5. Chen, H., Chiang, R. H., & Storey, V. C. (2012). Business Intelligence and Analytics: From Big Data to Big Impact. MIS quarterly,
36(4), pp. 1165-1188.
6. Davenport, T. H., & Dyché, J. (2013). Big data in big companies. International Institute for Analytics
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