📱 Digital Marketing Research Journal – IJIRE

The International Journal of Innovative Research in Engineering (IJIRE) (e-ISSN: 2582-8746) is a bi-monthly, peer-reviewed, open-access international journal providing a platform for researchers, academicians, educationists, engineers, business professionals, and industry researchers to publish innovative research. The digital marketing research journal scope supports studies related to digital marketing, e-commerce, consumer behaviour, business analytics, social media, technology adoption, and digital business transformation.

As a multidisciplinary online research publication platform, IJIRE welcomes original research across Science, Engineering, Technology, Business, Commerce, Economics, Finance, and Management. Researchers can investigate digital marketing strategies alongside artificial intelligence, data analytics, fintech, e-commerce, blockchain, entrepreneurship, sustainability, and computer science.

📚 Digital Marketing Research Journal – Scope

The scope of the digital marketing research journal provides an academic medium for advancing and disseminating research related to digital marketing, online consumer behaviour, technology-enabled business, communication strategies, e-commerce, analytics, and emerging digital platforms. The journal brings together scientists, academicians, engineers, scholars, students, business professionals, and industry researchers.

IJIRE is an open-access, peer-reviewed multidisciplinary publication platform that enables research articles to be shared online. Research may address social media marketing, search marketing, digital advertising, customer engagement, content marketing, online branding, marketing analytics, e-commerce strategies, and technology-driven customer experiences.

🚀 Major Scope Areas for Digital Marketing Research

🤖 Artificial Intelligence & Machine Learning
- Generative AI
- Predictive analytics
- AI-driven decision-making
- Intelligent automation
- Machine learning applications
💳 FinTech & Digital Finance
- Digital banking
- Digital payments
- Blockchain-based finance
- Cryptocurrency and financial technologies
- Financial analytics
🛒 E-Commerce & Digital Business
- Online business models
- Digital marketplaces
- E-commerce platforms
- Digital consumer behaviour
- Omnichannel commerce
📊 Business Analytics & Big Data
- Business intelligence
- Data-driven decision-making
- Predictive analytics
- Customer analytics
- Big data management
🔄 Digital Transformation
- Enterprise digitalization
- Cloud computing
- Digital platforms
- Process automation
- Technology-enabled business innovation
🔐 Cybersecurity & Digital Risk
- Information security
- Cyber risk management
- Data privacy
- Digital fraud prevention
- Security governance
🌐 Internet of Things (IoT) & Smart Business
- Connected devices
- Smart supply chains
- Industrial IoT
- Real-time business monitoring
- Smart infrastructure
🔗 Blockchain & Web3
- Distributed ledger technology
- Smart contracts
- Digital assets
- Decentralized applications
- Blockchain in supply chains
🚀 Entrepreneurship & Start-up Innovation
- Technology start-ups
- Innovation management
- New venture creation
- Digital entrepreneurship
- Venture financing
🌱 Sustainable Business & Green Technology
- Green finance
- Sustainable business models
- ESG
- Circular economy
- Clean technologies
👥 Future of Work & Human Capital
- Remote and hybrid work
- Workforce automation
- Digital skills
- HR analytics
- Human-AI collaboration
⚙️ Emerging Technologies
- Cloud and edge computing
- Robotics
- Augmented and virtual reality
- Quantum computing
- Advanced communication technologies

📈 Digital Marketing Research & Technology Innovation

IJIRE aims to promote innovative research, technological development, and academic excellence by providing researchers, scholars, academicians, and industry professionals with a platform to share research findings and ideas.

Research submitted to a digital marketing research journal can examine social media marketing, digital advertising, search marketing, content strategy, influencer marketing, customer engagement, online branding, marketing analytics, personalization, and digital consumer behaviour. Interdisciplinary studies can also connect digital marketing with computer science, artificial intelligence, machine learning, big data, cloud computing, cybersecurity, and e-commerce technology.

⭐ Why Consider IJIRE for Digital Marketing Research?

🔵 Rapid Peer Review

According to the supplied journal information, the stated peer-review process is designed to deliver decisions within 3 days. Authors should consult the latest editorial policies for applicable review timelines.

🟢 Open Access Policy

The open-access model is intended to make published research available online to researchers, marketing professionals, business leaders, policymakers, academicians, and other interested readers.

🟡 Efficient Publication Process

The stated workflow provides structured stages from manuscript submission through peer review, editorial decision, and publication. Researchers looking for fast publication or rapid publication should review the current journal process and applicable timelines before submission.

🔴 Plagiarism Protection

The supplied information describes plagiarism screening and editorial procedures intended to support academic integrity.

🟣 COPE Compliance

The supplied journal information states that IJIRE follows COPE Best Practice Guidelines. Authors should review the latest publication ethics information for details.

🔵 Interdisciplinary Digital Research

Digital marketing connects business, management, commerce, economics, information technology, analytics, engineering, and computer science. IJIRE's multidisciplinary scope provides a framework for research that combines marketing theory with technology applications and digital business practices.

📚 Indexing & Abstracting

The following services are listed in the supplied journal information. Authors should independently verify the current indexing status with the respective databases and journal before relying on any indexing claim.

Google Scholar
Scribd
ISSUU
Elsevier Mendeley
EuroPub
DRJI
Academic Keys
Edocr
I2OR
PDFSR
ResearchBIB
SSRN
WorldCAT
Exlibris (part of Clarivate)
Thomson Reuters - Research ID
Semantic Scholar
Dimensions
PlumX

UGC CARE: The supplied journal information does not establish a current UGC CARE listing. Researchers should independently verify UGC CARE status through the relevant official sources rather than assuming that inclusion in another database indicates UGC CARE recognition.

📝 Digital Marketing Research Journal – Publication Process

The stated publication workflow provides a structured journey from manuscript submission through peer review, editorial decision, and publication.

📤 Submit Online: 24/7 submission through the editorial management system.
📩 Initial Response: The supplied process states acknowledgment within 12 hours.
🔎 Expert Review: The stated peer-review period is 2–7 days.
📋 Decision Notification: The stated process indicates acceptance or rejection within 3–7 days.
📄 Publication & Certificate: The supplied information describes PDF access and a digital certificate after publication.

💰 Digital Marketing Research Journal – Article Processing Charges

IJIRE is described as an open-access publication platform. The supplied article processing fee information is provided below. Authors should confirm the current APC, DOI availability, GST, and applicable charges before submission or payment.

Foreign Authors – With DOI: $80 USD
Indian Authors – Without DOI: 1200 INR + 18% GST
Indian Authors – With DOI: 1400 INR + 18% GST

Researchers comparing low cost publication options should consider the complete fee structure together with peer-review policies, editorial standards, DOI arrangements, indexing status, and publication requirements.

🖥️ Advanced Editorial Management System

👤 Author Dashboard: Personalized account with submission history and status updates.
📡 Real-Time Tracking: Monitor the manuscript's progress through the editorial stages.
📑 Automated Documents: Generation of acceptance letters and copyright forms according to the journal workflow.
⬇️ Easy Downloads: Access certificates and published papers through the author system.

📱 Digital Marketing Research Journal – Publication

A digital marketing research journal can provide an academic context for studies on social media marketing, digital advertising, search marketing, content marketing, influencer marketing, customer engagement, online branding, marketing analytics, e-commerce, and digital consumer behaviour. Research may also examine artificial intelligence, personalization, big data, blockchain, cybersecurity, and emerging digital technologies.

Researchers can explore interdisciplinary topics connecting digital marketing with computer science, business analytics, engineering, economics, finance, entrepreneurship, and technology management. Before submitting a manuscript, authors should review the latest aims and scope, manuscript guidelines, peer-review process, publication charges, DOI information, indexing status, and institutional requirements.

📤 Submit Your Digital Marketing Research

Ready to publish your digital marketing research? Authors can access the editorial management system to submit a manuscript and review the applicable journal guidelines. Researchers seeking fast publication, rapid publication, open access, and potentially low cost publication should confirm the current journal terms before submission.

📤 Submit Your Research Paper

📧 For Queries: [email protected]

Note: Publication timelines, APCs, DOI availability, indexing services, UGC CARE status, and other journal policies may change. Authors should verify the latest information directly with the journal and relevant indexing organizations before submission.